Using the daily data collected through GeoPoll's Media Measurement Service, GeoPoll has analyzed the top Radio and TV stations at the national level in Uganda for Q3 2016.
GeoPoll has examined both ratings and share for the top stations in Uganda. The below chart shows the average ratings for the top stations throughout the day:
The above graph shows that capital FM takes a consistent lead in the ratings nationally with its highest rating being between 6-8AM with an average of 3.66. There is a stiff competition amongst the other stations nationally.
GeoPoll also examined average share for Q3 2016:
Capital FM has the top spot, averaging 8.3% of all listeners followed by CBS Radio with an average share of 4.5%. UBC achieves the third share with an average of 4.3%, slightly less than CBS.
The highest share for other stations outside the top 10 which averages 62.6% indicates a large number of radio stations in Uganda, which broadcast across the country at regional level.
NTV leads in ratings nationally with the highest ratings being at 9PM with an average of 8.41 followed by at 7PM with an average of 7.95. Bukedde achieves the second highest ratings consistently with its highest point being at 9.30PM with an average of 3.87.
GeoPoll also examined average share across the entire day during Q3 2016.
NTV leads the list with an average share of 30.8% followed by Bukedde with an average share of 16.0%. NBS gets the third average share of 10.5% followed by UBC with an average share of 8.7%.